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Start.io

Features

Bidder Code startio Prebid.org Member no
Prebid.js Adapter yes Prebid Server Adapter yes
Media Types display, video, native Multi Format Support check with bidder
TCF-EU Support no IAB GVL ID 1216
GPP Support None DSA Support check with bidder
USP/CCPA Support no COPPA Support no
Supply Chain Support no Demand Chain Support check with bidder
Safeframes OK no Supports Deals check with bidder
Floors Module Support no First Party Data Support no
User IDs none ORTB Blocking Support no
Privacy Sandbox check with bidder Prebid Server App Support check with bidder

Before You Begin

The Start.io bidder adapter requires additional setup and approval from the Start.io team. For additional information, please reach out to prebid@start.io.

Bid Params

Name Scope Description Example Type
publisherId required Publisher ID 'publisher-1234' string

Configuration

Sample banner setup:

<script>
  var adUnits = [
    {
      code: "div-gpt-ad-12345-0",
      mediaTypes: {
        banner: {
          sizes: [[300, 250]]
        }
      },
      bids: [
        {
          bidder: "startio",
          params: {
            publisherId: "publisher-12345"
          }
        }
      ]
    }
  ]

  pbjs.que.push(function() {
    pbjs.addAdUnits(adUnits);
  });
</script>

Additional Notes

Request and Response Attributes

  • Bids are returned in net - that is, the bids returned reflect the bid amount with revenue sharing already taken into account. No adjustment is necessary.

Supported Media Types

  • Banner
  • Native
  • Video (instream and outstream)

Default Ad Server Key Value

  • startio

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_startio hb_bidder_startio hb_adid_startio
hb_size_startio hb_source_startio hb_format_startio
hb_cache_host_starti hb_cache_id_startio hb_uuid_startio
hb_cache_path_starti hb_deal_startio

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